Levi’s Teams Up with Emily Bode for Memory-Inspired Denim Collection

Emily Adams Bode Aujla recently unveiled her latest creative project, the Bode Barrel Racer jean for Levi’s, which serves as a heartfelt tribute to her personal history. This unique partnership draws deep inspiration from the designer’s childhood spent in the company of a beloved pony named Checkers. Since she grew up surrounded by antique collectors, her designs often bridge the gap between American heritage and personal storytelling. This collaboration feels like a natural extension of her artistic journey into the world of historic denim craftsmanship.

The inspiration for this specific collection stems from Checkers, a retired barrel-racing horse that combined Shetland and Appaloosa lineages. Since the designer competed alongside this pony back in 1996, she chose to translate those memories into a timeless straight-leg silhouette. Furthermore, the Bode Barrel Racer jean for Levi’s comes in two distinct washes to satisfy different stylistic preferences among collectors. The lighter finish features silver studs paired with genuine red gemstones sourced from the early 1950s for a vintage look. Meanwhile, the darker wash offers a sleek alternative with copper studding running down the side seams of the 14-ounce selvedge denim.

Beyond the fabric itself, the Bode Barrel Racer jean for Levi’s incorporates several custom details that celebrate the designer’s equestrian roots. For instance, the traditional leather Jacron label now appears as a shadow patch featuring her name in elegant chain-stitch embroidery. Additionally, a custom woven label identifies each pair as “Mr. Checkers’s Favorite Pair” while a unique purple tab replaces the standard red branding. Inside the pocket bag, fans will find a printed photo of Emily and Checkers alongside a recreation of her childhood signature. These intimate touches ensure that every pair of jeans tells a story of the American rodeo and personal growth.

Fashion enthusiasts can expect the Bode Barrel Racer jean for Levi’s to launch first at the brand’s new Tokyo location on April 3. Following this exclusive debut, the collection will arrive at stores in New York, Paris, and Los Angeles on April 10. Moreover, the jeans will become available for purchase online on that same date for a retail price of $388. This launch marks a significant moment for the designer as she honors a very special part of her American upbringing.